Sunday, June 18, 2006

KFC gets sued, and it gets rolling on

A US consumer health group, The Center for Science in the Public Interest (CSPI)has filed a lawsuit against the 'Colonel' over the amount of transfats in their fried chicken. The group wants KFC to stop cooking with partially hydrogenated vegetable oil which contains transfats or prominently warn customers about the amount of the fats in their food.

The group says a three-piece combo meal has 15 grams of trans fat. Health officials recommend eating as little transfat as possible since the increase risk of heart disease.

The group is now targeting Starbucks. A spokesperson for the movement said regular customers of Starbucks may get large-sized problems referring to the 'large' portion size of their products.

They would like Starbucks to list nutrition information -- which is currently available online and in store brochures -- on its menu boards.

"Customers can ask for nutrition information, but when you're talking about a transparent business in a busy world, that's not enough," union organizer and Starbucks "barista" staff member Daniel Gross said in an interview.

A Starbucks spokesman also said in a statement it is "actively researching" alternatives to high-fat products.

CSPI, often nicknamed the "food police," is known for campaigning against high-calorie and high-fat fare.

The group is primarily funded by newsletter subscribers and individual donors and they work for consumer freedom and awareness.

This is a very healthy beginning. According to some doctors in US, obesity is a grave national problem requiring action to be taken now. It seems some two-third of the US population is obese and the trend is getting worse. The alarm bells have been rung.

Following the US lead, many other countries have taken up to ready made foods pretty fast. A whole generation has gotten addicted to the fast food experience, thanks to the demands of the hectic modern life and the enticing marketing that makes this fast food so cooool.

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