HAAAA! This is welcome news for us, the oldies club.
A new brain-training game from Nintendo will help retirees like Isamu Shishido from Japan who sometimes forgets names and even his own telephone number. But now the 67-year-old says he's found a product that could sharpen his thinking: the new brain-training game from Nintendo.
The ailing maker of Super Mario and Pokemon games has scored a hit by courting Japan's burgeoning grey market with "Brain Training for Adults" - a number and puzzles game that Nintendo says can stimulate the brain.
The game, played on the company's hand-held DS console, is part of an effort by Nintendo to broaden its customer base amid falling profits.
Brain Training puts players on a daily regimen of number games, word puzzles and reading exercises.
Nintendo spokesman says that they are surprised people who never liked computer games are getting hooked.
This is a good strategy to revive a business and create additional growth in a country that has a huge greying population.
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